LEGOLAND Speaking Engagement – AMA Signature Event Luncheon
Lessons every marketer can learn from LEGOland’s successful launch and how they gained a foothold in the competitive Orlando marketplace.
LEGOLAND Florida- The New, Coolest, Theme Park in Central Florida
Topics to be covered
- The start of Merlin Entertainments and the growth through 2012.
- The different locations Merlin has throughout the world.
- The vision on Merlin Entertainment.
- The vision of LEGOLAND Florida- the start, the building process, and the opening.
- Where LEGOLAND Florida is today.
- The growth of LEGOLAND Florida (The Water Park opening in May of 2012).
- The expansion of Merlin Entertainment in Orlando, Florida.
3 Course Lunch is to be included. Please bring cash for valet-parking. 30 minutes of networking is available before presentation begins. Speakers’ presentation will begin at 12:00 p.m.
Born and raised in Daytona Beach, Florida. Graduated from University of Central Florida getting a Bachelor of Science Degree of Liberal Studies concentrating in Social Science and Business Management and minored in Hospitality Management. 3 years with Daytona International Speedway as a Corporate Sales Manager in their Hospitality Department. Currently working with LEGOLAND, Florida and have been with the company for almost a year.