Ken Cossin


Employed At: Full Sail University Background: Ken is a marketing influencer and serves as a Course Director for the Undergraduate Business Degrees (Internet Marketing, Entertainment Business, Music Business, and Sports Marketing and Media).  He has taught courses in Content Marketing, Mobile Marketing, Personal Branding, Storytelling, New Media Distribution Channels, Creative Presentation, New Media Marketing, and Marketing Campaign Development. Ken has also worked for the Los Angeles Film School as an adjunct professor for the New Media Distribution Channels and Human Resource Development courses in Entertainment Business. Ken has extensive leadership skills and has graduated from Full Sail Leadership Academy with Team Project Lead Distinction.  Ken also holds a Master of Arts degree in Corporate Communication and Technology from Rollins College in Winter Park, Florida and a Bachelor of Science degree in Environmental Engineering from the University of Central Florida in Orlando. Industry Specialties: Content Marketing, Mobile Marketing, Emerging Technologies Notable Facts: Celebrity Photographer for Debbie Gibson featured in People Magazine and guest blogger for Brand Quarterly, How to Make My Blog, MarketingProfs, and Social Media Marketing Magazine.  Ken has also been featured in several publications such as, Social Media Delivered, and the Full Sail Blog. Hobbies: Music, film, television, and art.  Passionate about conservation and protecting the environment. Favorite Orlando Spot: Park Avenue  

Katrina DeLeon


Employed At: ProductionHUB Background: Katrina is the Director of Marketing at ProductionHUB, the pro video marketplace and industry’s most trusted job service – ProductionHUB connects thousands of businesses with video freelancers, pros and vendors every day. Katrina consistently fosters strategic partnerships and programs that have helped grow ProductionHUB substantially, resulting in recent honors such as being named one of the top 10 B2B Rising Stars for B2B Marketing Magazine and placing ProductionHUB in the top 15% of the Inc. 500 list. Industry Specialties: Strategic Partnerships, Marketing Management, Content Marketing Trade show / Event Planning, Advertising, Public Relations Email Marketing, Social Media, Copywriting, Conversation Calendars Notable Facts: Previously the Assistant Publisher of Create Magazine and Partner Relations Manager of Create Communications I've gone skydiving, climbed waterfalls and swam with sharks and stingrays...but ask me to jump out of the car in the pouring rain without an umbrella, and I'll peel out faster than you can say 'enigma.' I'm an extra in ""The Waterboy""--can you find me? Founding member of Femfessionals Orlando A sought-after speaker and contributing writer for outlets like AMEX | OPEN Small Business Forum and B2C Business to Community, Katrina welcomes press opportunities and questions related to Hiring Video Production Vendors or Freelancers. Hobbies: • Cooking • Reading • Movies • Bad TV Shows • Hosting Themed Parties • Yoga, boxing, swimming...really anything to stay active. Bonus points if it's outside in the sun. Email: president-elect@

Amber Bloom

VP of Communications

Employed At: Produce for Kids Background:Amber is the Digital Marketing Manager at Produce for Kids, overseeing all digital content and strategy for the organization. She received her BS in Advertising & Public Relations from the University of Central Florida. Industry Specialties: Social Media Creative Writing Digital Marketing Communications Notable Facts: Cookbook Author (technically under Produce for Kids, but still) Editor-in-Chief of the Produce for Kids Blog Speaker at Eat. Write. Retreat. food blogger conference Hobbies: • Cooking • Reading • Watching Football • Traveling Favorite Orlando Spot: You can usually find me at The Lodge or Hammered Lamb on the weekends. Hey, who doesn't love a good happy hour? Email: communications@

Yvette Fernandes

Communications Chair

Employed At:Momentum Marketing Solutions Background:Yvette is a Florida native who works at Momentum Marketing Solutions as an Account Representative focusing on new business development. She is a 2015 graduate from University of Central Florida with a BS degree in Marketing. Industry Specialties: Client Relations Branding New Business Development Notable Facts: Yvette had the opportunity to travel the nation working for Jeep while going to school full-time, gaining Product Knowledge and Customer Engagement skills that lead to a career position after graduation. She also interned at a local magazine learning digital media and published four articles of her own. Favorite Orlando Spot: Wine at the Imperial Wine Bar & Beer Garden and a delicious steak at Bull & Bear in the Waldorf Astoria. Email: communications@

Carolyn Turner


Employed At: Marketing Manager at the Crummer Graduate School of Business at Rollins College Background: Carolyn works as Marketing Manager at Rollins. She received her MA in Corporate Communications and Technology from Rollins College and a BA in Communications from Mercer University. Industry Specialties: Social Media Strategy and Campaigns, Graphic Design, Email Campaigns & Events Notable Facts: Six Sigma Green Belt Hobbies: Music, Cooking, Shopping, Home Improvement Projects Favorite Orlando Spot: A park where Waffles can catch frisbees or the Brass Tap

Lindsey Kovaleski

Sponsorship Chair

Employed At: Full Sail University Background: Lindsey is a professor of Sports Marketing and Media at Full Sail University. She has her BS in Exercise and Sports Science from the University of Florida and her MEd in Sport Management from the University of Texas at Austin. Industry Specialties: Sports Marketing Non-Profit Marketing Notable Facts: Worked with local chapter of the American Diabetes Association Volunteered with Florida Hospital's Translational Research Institute for Diabetes and Metabolism Hobbies: • Traveling • Writing • Watching College Football Email sponsorship@

John Byrne


Employed At: Key Valuations, LLC Background: I work with business owners and their advisors, providing assistance on business valuation issues for M&A activities, succession planning, and corporate planning. Industry Specialties: Information Technology, Wholesale Distribution, Healthcare, Professional Services, Agriculture Notable Facts: Volunteer financial literacy project Hobbies: Cycling, tennis Favorite Orlando Spot: Orange Trail

Marcos M. Tamez-Villarreal


Employed At: Telemundo Background: Proven & accomplished but still hungry & driven. Talent compounded with hustle is a very dangerous thing. You can't confiscate the real weapon: my mind Industry Specialties: Hispanic Marketing/Advertising/ Sales Notable Facts: While my trophy case is near full. It does not compare to the good on helping people accomplish their goals and objectives. Enriching lives and getting things done Hobbies: From the mundane to the grandiose Favorite Orlando Spot: Top Secret 😉

Erica Weatherstone

Web Chair

Employed At: Digital Marketing Manager at On Target Web Solutions Background: Erica is a senior member of the On Target Web Solutions digital marketing agency and has core competencies in several areas of digital marketing including SEO, digital advertising, web design and development, branding, and strategy. She received her BS in Communications with tracks in advertising and public relations from the University of North Florida in Jacksonville. Industry Specialties: SEO, social advertising, SEM, Branding, Conversion Optimization, Marketing Strategy & Creative Writing Notable Facts: Google Adwords Certified Hobbies: Cooking, Event Planning, Painting, Piano Favorite Orlando Spot: Dr. Phillips Performing Arts Center

Paul Warren

Collegiate Chair

Employed At: Senior Search Marketing Manager at Market Traders Institute Background: Paul is a senior manager of the Market Traders Institute internal digital marketing team. He has been working in Search Engine Marketing specifically SEO for both large companies and small firms. Paul received his BS in Marketing from the University of Central Florida. Industry Specialties: SEO, SEM, social advertising, affiliate marketing, Google Analytics, content marketing and online reputation management. Notable Facts: Google Analytics, Google Adwords, Conductor Hobbies: Traveling, Running, Camp Boggy Creek Favorite Orlando Spot: Lake Eola