Katrina DeLeon


Katrina is the Director of Marketing at ProductionHUB, the pro video marketplace and industry’s most trusted job service – ProductionHUB connects thousands of businesses with video freelancers, pros and vendors every day. Katrina consistently fosters strategic partnerships and programs that have helped grow ProductionHUB substantially, resulting in recent honors such as being named one of the top 10 B2B Rising Stars for B2B Marketing Magazine and placing ProductionHUB in the top 15% of the Inc. 500 list.

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Amber Bloom


Amber is the Digital Marketing Manager at Produce for Kids, overseeing all digital content and strategy for the organization. She received her BS in Advertising & Public Relations from the University of Central Florida.

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Ken Cossin


Proven & accomplished but still hungry & driven. Talent compounded with hustle is a very dangerous thing. You can't confiscate the real weapon: my mind

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John Byrne


I work with business owners and their advisors, providing assistance on business valuation issues for M&A activities, succession planning, and corporate planning.

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Marcos M. Tamez-Villarreal

VP of Programming

Employed At: Telemundo Background: Proven & accomplished but still hungry & driven. Talent compounded with hustle is a very dangerous thing. You can’t confiscate the real weapon: my mind Industry Specialties: Hispanic Marketing/Advertising/ Sales Notable Facts: While my trophy case is near full. It does not compare to the good on helping people accomplish their goals and objectives. Enriching lives and getting things done Hobbies: From the mundane to the grandiose Favorite Orlando Spot: Top Secret 😉 Email: programming@amaorlando.org

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Yvette Fernandes

VP of Communications

Yvette is a Florida native who works at Momentum Marketing Solutions as an Account Representative focusing on new business development. She is a 2015 graduate from University of Central Florida with a BS degree in Marketing.

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Carolyn Turner

Communications Chair

Employed At: Marketing Manager at the Crummer Graduate School of Business at Rollins College Background: Carolyn works as Marketing Manager at Rollins. She received her MA in Corporate Communications and Technology from Rollins College and a BA in Communications from Mercer University. Industry Specialties: Social Media Strategy and Campaigns, Graphic Design, Email Campaigns & Events Notable Facts: Six Sigma Green Belt Hobbies: Music, Cooking, Shopping, Home Improvement Projects Favorite Orlando Spot: A park where Waffles can catch frisbees or the Brass Tap

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Alimah Graulich

Social Media Chair

Alimah is a miniature dachshund enthusiast from Texas who has been residing in Florida since 2008 when she decided to pursue her undergrad degree in Digital Arts and Design at Full Sail University. She found a true passion for Communications while working in the industry and eventually went back to school to earn her Masters in Public Relations.

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Erica Weatherstone

Website Chair

Employed At: Digital Marketing Manager at On Target Web Solutions Background: Erica is a senior member of the On Target Web Solutions digital marketing agency and has core competencies in several areas of digital marketing including SEO, digital advertising, web design and development, branding, and strategy. She received her BS in Communications with tracks in advertising and public relations from the University of North Florida in Jacksonville. Industry Specialties: SEO, social advertising, SEM, Branding, Conversion Optimization, Marketing Strategy & Creative Writing Notable Facts: Google Adwords Certified Hobbies: Cooking, Event Planning, Painting, Piano Favorite Orlando Spot: Dr. Phillips Performing Arts Center

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Kim Cole

VP of Membership

Employed At: Moxe Background: Kim works as a Sr. Media Buyer at Moxe. She received her MBA from the University of Central Florida. Industry Specialties: Media buying, negotiating, budgeting, relationship building Hobbies: •Spending time with family and friends Favorite Orlando Spot: Disney Email: membership@amaorlando.org

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Amanda Roche

Membership Chair

Employed At: Orlando Economic Partnership Background: Amanda is an Orlando transplant who fell in love with the Orlando community since moving here in 2009 to attend Rollins College. She works in marketing and communications at the Orlando Economic Partnership. She earned a MBA from Rollins College Crummer Graduate School of Business and a B.A. in Critical Media and Cultural Studies, with a minor in Economics. Industries Specialities: Strategy, branding, graphic design and social media Notable Facts: Amanda serves on the Community Advisory Council (CAC) and provides on-air talent for the Rollins College non-profit radio station WPRK 91.5 FM. Hobbies: Landscape photography, oil painting Favorite Orlando Spot: East End Market  

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Lindsey Kovaleski

Sponsorship Chair

Lindsey is a professor of Sports Marketing and Media at Full Sail University. She has her BS in Exercise and Sports Science from the University of Florida and her MEd in Sport Management from the University of Texas at Austin.

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Paul Warren

Collegiate Relations Chair

Employed At: Senior Search Marketing Manager at Market Traders Institute Background: Paul is a senior manager of the Market Traders Institute internal digital marketing team. He has been working in Search Engine Marketing specifically SEO for both large companies and small firms. Paul received his BS in Marketing from the University of Central Florida. Industry Specialties: SEO, SEM, social advertising, affiliate marketing, Google Analytics, content marketing and online reputation management. Notable Facts: Google Analytics, Google Adwords, Conductor Hobbies: Traveling, Running, Camp Boggy Creek Favorite Orlando Spot: Lake Eola Email: Collegiaterelations@amaorlando.org

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